KVKK Privacy Notice for F5PLUS Information Technologies Users
As — (the “Company”), we would like to inform you in order to fulfil our duty to inform under Article 10 of Law No. 6698 on the Protection of Personal Data (the “KVKK”) regarding the personal data we process through the iyiservisler.com website and/or mobile application (the “F5PLUS Information Technologies Platform”) through which we carry out our business. Personal data means any information that identifies you or makes you identifiable.
This notice has been prepared to inform data subjects who register with, visit or transact on the F5PLUS Information Technologies Platform as “Buyers” and “Sellers” about how their personal data is processed. It sets out the personal data processed, the purposes of processing, the groups of recipients to whom it may be transferred, the method of collection, the legal grounds and your rights regarding that data.
Data Controller: — — Address: — — MERSIS No: — — Email: destek@f5plus.com.tr — KEP: —
A- Personal Data Processed When You Use the Platform as a “Buyer”
1. Which personal data is processed?
Persons who register through the website or mobile application by accepting the Membership Terms of the F5PLUS Information Technologies Platform and who follow and/or purchase items on the Platform are defined as “Buyers”. If you are a buyer on the Platform, the following personal data is processed:
- Identity data: your Turkish ID number, first name, last name and username.
- Contact data: your mobile phone number, the address details you add to your account and your email address.
- Customer transaction data: your order, payment and invoice details, debit or credit card details, delivery details, the transaction history of your purchases, your requests and complaints, information you personally share in comments and offers on items listed on the Platform, your communication preferences, your preferred item information, and information contained in chats, emails or phone calls with customer services.
- Transaction security data: IP address, username and password, cookie information, authentication information and internet access logs.
- Legal transaction data: information in correspondence with competent persons, authorities and organisations, in court and enforcement files, in formal notices, and in responses to legal requests for information.
- Marketing data: shopping history, campaigns used, profiling and segmentation information, and cookie records.
- Audio recording data: your voice recording if you speak to us by phone.
If you create your account or sign in with your Google, Apple or Facebook account, your first name, last name, email address and your account identifier with that provider are obtained electronically from that provider at your choice.
2. For what purposes and by what methods is your personal data collected?
Your identity, contact and customer transaction data is collected from you directly within the scope of our contractual relationship, and automatically by electronic means through our mobile application or website, and is processed for the following purposes:
- carrying out the processes for concluding and performing the contract,
- carrying out and auditing finance and accounting processes,
- carrying out and auditing the Company’s business activities,
- carrying out invoicing processes,
- carrying out logistics and shipping activities and tracking delivery,
- completing purchases on the Platform and verifying the identity of the person making the transaction,
- providing after-sales support for goods and services,
- sending, following sales made on the Platform, information SMS messages from the Seller to the Buyer about order status and delivery (through our Company’s infrastructure), performing the contract and ensuring transaction security,
- where you have given explicit consent: informing you about developments, campaigns, offers and news on the Platform, using your data in various marketing and advertising activities, offering you items that suit your preferences based on your interests, and carrying out activities to give you a better shopping experience and increase your satisfaction,
- carrying out marketing and advertising processes, marketing and analysis work, and advertising / campaign / promotion processes,
- increasing user satisfaction, getting to know users who shop on the Platform and using the data in analysis,
- carrying out activities to develop and improve the products and services offered by our Company, and conducting surveys electronically and/or physically through contracted organisations,
- carrying out communication activities,
- carrying out customer relationship management processes, assessing and resolving your requests, complaints and suggestions about our products and services, and providing you with information about items,
- carrying out information security processes,
- carrying out storage and archiving activities,
- running the operations of the Platform and keeping it secure,
- ensuring that activities are carried out in compliance with the legislation,
- following up and conducting legal affairs,
- providing information to competent persons, public authorities and organisations.
Your transaction security data is collected from you directly within the scope of our contractual relationship, and automatically by electronic means through our mobile application or website, and is processed for the following purposes:
- carrying out the processes for concluding and performing the contract,
- carrying out and auditing the Company’s business activities,
- running the operations of the Platform and keeping it secure,
- completing purchases on the Platform and verifying the identity of the person making the transaction,
- carrying out customer relationship management processes, assessing and resolving your requests, complaints and suggestions about our products and services, and providing you with information about items,
- carrying out information security processes,
- carrying out storage and archiving activities,
- ensuring that activities are carried out in compliance with the legislation,
- following up and conducting legal affairs,
- providing information to competent persons, authorities and organisations.
Your legal transaction data is collected from you directly within the scope of our contractual relationship, through our mobile application or website, and from competent authorities, by electronic or physical means, and is processed for the following purposes:
- carrying out the processes for concluding and performing the contract,
- carrying out and auditing the Company’s business activities,
- running the operations of the Platform and keeping it secure,
- completing purchases on the Platform and verifying the identity of the person making the transaction,
- carrying out internal audit / investigation / intelligence activities,
- carrying out storage and archiving activities,
- ensuring that activities are carried out in compliance with the legislation,
- following up and conducting legal affairs,
- providing information to competent persons, authorities and organisations.
Your marketing data is collected from you directly within the scope of our contractual relationship, and automatically by electronic means through our mobile application or website, and is processed for the following purposes:
- carrying out and auditing the Company’s business activities,
- where you have given explicit consent: informing you about developments, campaigns, offers and news on the Platform, using your data in various marketing and advertising activities, offering you items that suit your preferences based on your interests, and carrying out activities to give you a better shopping experience and increase your satisfaction,
- carrying out marketing and advertising processes, marketing and analysis work, and advertising / campaign / promotion processes,
- increasing user satisfaction, getting to know users who shop on the Platform and using the data in analysis,
- carrying out activities to develop and improve the products and services offered by our Company, and conducting surveys electronically and/or physically through contracted organisations,
- carrying out communication activities,
- carrying out storage and archiving activities,
- running the operations of the Platform and keeping it secure,
- ensuring that activities are carried out in compliance with the legislation,
- providing information to competent persons, public authorities and organisations.
Your audio recording data is collected automatically if you contact the call centre, and is processed for the following purposes:
- carrying out the processes for concluding and performing the contract,
- carrying out and auditing the Company’s business activities,
- verifying the identity of the person making the transaction,
- providing after-sales support for goods and services,
- carrying out marketing and advertising processes, marketing and analysis work, and advertising / campaign / promotion processes,
- carrying out communication activities,
- carrying out customer relationship management processes, assessing and resolving your requests, complaints and suggestions about our products and services, and providing you with information about items,
- carrying out information security processes,
- carrying out storage and archiving activities,
- running the operations of the Platform and keeping it secure,
- ensuring that activities are carried out in compliance with the legislation,
- following up and conducting legal affairs,
- providing information to competent persons, public authorities and organisations.
B- Personal Data Processed When You Use the Platform as a “Seller”
1. Which personal data is processed?
Persons who register through the website or mobile application by accepting the Membership Terms of the F5PLUS Information Technologies Platform and who add items to the Platform for sale are defined as “Sellers”. If you are a seller on the Platform, the following personal data may be processed:
- Identity data: your Turkish ID number, first name, last name, year of birth and username; if the seller is a sole trader, the MERSIS number, trade registry number, tax identification number and tax office; if the seller is a company, the name and surname of the seller’s authorised representative.
- Contact data: your mobile phone number, address details and email address; if the seller is a sole trader, the KEP address; if the seller is a company, the phone number of the seller’s authorised representative.
- Customer transaction data: your order, payment and invoice details, bank IBAN details, delivery details, balance information, the transaction history of your sales, your requests and complaints, information you share in comments and offers on items listed on the Platform, information contained in chats, emails or phone calls with customer services, and your communication preferences.
- Transaction security data: IP address, username and password, cookie information, authentication information and internet access logs.
- Legal transaction data: information in correspondence with competent persons, authorities and organisations, in court and enforcement files, in formal notices, and in responses to legal requests for information.
- Marketing data: the transaction history of your sales, campaigns used, profiling and segmentation information, and cookie records.
- Visual and audio recording data: your voice recording if you speak to the call centre, the photos and videos you share under your user account and any other personal data you share in them.
2. For what purposes and by what methods is your personal data collected?
Your identity, contact and customer transaction data is collected from you directly within the scope of our contractual relationship, and automatically by electronic means through our mobile application or website, and is processed for the following purposes:
- carrying out the processes for concluding and performing the contract,
- carrying out finance and accounting processes,
- paying you for the items you sell on the Platform,
- carrying out and auditing the Company’s business activities,
- carrying out invoicing processes,
- carrying out logistics and shipping activities and tracking delivery,
- completing sales on the Platform and enabling your items to be promoted,
- validating or verifying the details of the person making the transaction,
- providing after-sales support for goods and services,
- sending, following sales made on the Platform, information SMS messages from the Seller to the Buyer about order status and delivery (through our Company’s infrastructure), performing the contract and ensuring transaction security,
- where you have given explicit consent: informing you about developments, campaigns, offers and news on the Platform, using your data in various marketing and advertising activities, and carrying out activities to give you a better experience and increase your satisfaction,
- carrying out marketing and advertising processes, marketing and analysis work, and advertising / campaign / promotion processes,
- increasing user satisfaction, getting to know users who sell on the Platform and using the data in analysis,
- carrying out activities to develop and improve the products and services offered by our Company, and conducting surveys electronically and/or physically through contracted organisations,
- carrying out communication activities,
- carrying out user relationship management processes, assessing and resolving your requests, complaints and suggestions about our products and services, and providing you with information about items,
- carrying out information security processes,
- carrying out storage and archiving activities,
- running the operations of the Platform and keeping it secure,
- ensuring that activities are carried out in compliance with the legislation,
- following up and conducting legal affairs,
- providing information to competent persons, public authorities and organisations.
(The purposes for processing your transaction security, legal transaction, marketing, and visual and audio recording data are in line with the general operational, legal and security purposes set out in the Buyer section, and the data is processed in accordance with the principle of limited purposes.)
C- What Are the Legal Grounds for Processing Your Personal Data?
The personal data described above is processed on the following legal grounds:
- Your identity, contact, customer transaction, transaction security, marketing and legal transaction data is processed where this is expressly provided for in the legislation to which our Company is subject, in particular Law No. 6563 on the Regulation of Electronic Commerce and Turkish Commercial Code No. 6102.
- Your identity, contact, customer transaction, transaction security, and visual and audio recording data is processed on the legal ground that processing is necessary, provided that it is directly related to the conclusion or performance of a contract.
- Where a sale is cancelled, a dispute arises or statutory retention periods so require, your data is processed on the legal ground that “processing is necessary for the establishment, exercise or protection of a right” (KVKK Art. 5/2-e).
D- Data Security, Declaration of Accuracy and Commercial Messages
1. Commercial electronic messages and marketing consent: Commercial Electronic Messages containing marketing, campaign and offer notifications (SMS, email, etc.) will be sent only on the basis of explicit consent obtained separately from you (IYS consent). The user may opt out of these notifications at any time. Messages sent to perform the contract (order and delivery updates) are outside this scope.
Open and click measurement in campaign emails: In campaign emails sent where you have consented to commercial electronic messages, whether an email has been opened is measured with an invisible measurement image (tracking pixel), and whether links in the email have been clicked is measured with redirect links that pass through the Platform. Only the time of opening and clicking is recorded for each person; this data is used solely for aggregate statistical reporting on campaigns, is not used for profiling or segmentation, and is deleted when the retention period set by our Company (180 days by default) expires. If you do not want this measurement, you can withdraw your consent to commercial messages at any time via the link in the message or on the My Account > Communication preferences screen.
2. Data verification and limitation of liability: The user declares that the contact numbers and addresses (mobile phone, email) registered on the Platform belong to them and are accurate and up to date. Our Company accepts no liability for data breaches that may arise because information SMS messages sent during sales reach incorrect numbers or numbers belonging to third parties, provided that it has operated the necessary technical verification mechanisms.
3. Data isolation and seller responsibility: Sellers are strictly prohibited from saving buyers’ contact data on their own personal devices outside the Platform infrastructure, processing it for other purposes or using it for marketing; any legal and criminal liability arising from such conduct lies with the Seller concerned. Under Article 12 of the KVKK, our Company keeps all data transfer processes under control through log records.
E- Data Subject Rights, Applications and Updates
Under Article 11 of Law No. 6698 on the Protection of Personal Data, data subjects have the right to learn whether their personal data is processed and, if so, to request information about it; to request its correction, deletion or destruction; to learn the third parties to whom it has been transferred; to object to a result against them arising from the analysis of the processed data exclusively by automated systems; and to claim compensation if they suffer damage due to unlawful processing.
You can send any questions, requests and applications regarding the processing of your personal data to our Company by email to destek@f5plus.com.tr, to the KEP address —, or by the other application methods provided for in applicable legislation.
Our Company reserves the right to update this Privacy Notice in line with changes in the applicable legislation and in its personal data processing activities. The current Privacy Notice is always available on the F5PLUS Information Technologies Platform.